The effectiveness of public health campaigns

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Resource Language: 
English
Media Type: 
Paper
Online
Publisher: 
Health Development Agency
Publication Date: 
2004
Publication Place: 
London, UK

Looks at the evidence on the effectiveness of interventions in changing behaviour generally, and more specifically, at the evidence concerning mass media campaigns.

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ISBN/ISSN: 
HDA Briefing No. 7
Notes: 
Includes bibliographical references.