Komen ad criticized for misleading about mammograms

The British Medical Journal (BMJ) has published an opinion piece stating that Susan G. Komen for the Cure has used in its ads, “misleading statistics and deceptive statements about mammography to promote breast cancer awareness and screening.”

By doing this, the authors state, the Komen organization ignored "a growing and increasingly accepted body of evidence [showing] that although screening may reduce a woman's chance of dying from breast cancer by a small amount, it also causes major harms."

You will need a subscription to BMJ to read How a charity oversells mammography [3]. However, you can read about the piece and about the Komen organizations’s response to it in BMJ OpEd Says Komen Ads False [4] (MedPage Today).